About Wisconsin NOW and Madison NOW

The Wisconsin chapter and Madison, WI chapter of the National Organization for Women (Madison NOW)  are multi-issue, multi-strategy groups dedicated to equal rights and equal access for all. Our priorities include winning economic equality for women, championing reproductive freedom and other women’s health issues, opposing racism, fighting bigotry against the LGBTQ community, and ending violence against women.

State bylaws
Madison chapter bylaws


Lindsay Lemmer  – On temporary leave
Wisconsin NOW President

Lindsay is currently on temporary leave while running for office and during this period is not involved in the decisions of NOW.

Lindsay Lemmer is the president of the Wisconsin chapter of the National Organization for Women, an intersectional feminist organization, and former president of the Madison chapter of NOW. As president, Lemmer organized a timely, consequential training with Groundwork on white privilege and intersectionality. Other recent actions include a panel discussion on trans rights as a feminist priority and an LGBTQ+ ally training.

Under Lemmer’s direction, Wisconsin NOW focused on grassroots lobbying, raising donations for groups such as Domestic Abuse Intervention Services, and held monthly meetings that feature local community leaders.

Lemmer’s progressive career involves community activism and civic engagement, including managing communications for the local anti-Keystone XL pipeline effort and chairing communications for the Dane County Voter ID Coalition. She completed Emerge Wisconsin in 2016, which is a program that trains Democratic women to achieve public office. She is currently representing District 3 as an Alder on the Madison Common Council and is on leave from her position with Wisconsin NOW.


Mara Jarvis, Social Media CoordinatorMara Jarvis
Madison NOW President & Wisconsin NOW Social Media Coordinator

Mara Jarvis was elected Madison NOW’s President in May 2019, and is the Social Media Coordinator for Wisconsin NOW. She has been an active member for NOW since February 2017, in which she jumped in head first. She is a fat-positive, intersectional feminist who is fighting for visibility for all in a culture that is focused on the straight-size, white, heterosexual narrative. Within NOW, Mara has planned several events including a Women’s Equality Day: Celebrate Voting with Madison NOW, Dance for DAIS, and Love Your Body! Wisconsin Premiere Screening of Straight/Curve. She looks forward to a bright future with NOW and feminism in Wisconsin. Mara wants to say that she would not be the feminist she is today without her mom, grandmas, sister and her amazing group of lady friends. She lives in Madison with her partner, her corgi, and two adorable cats.


Heather Huber
Wisconsin NOW Vice President of Action & Madison NOW Secretary

Heather Huber was elected Vice President of Action for the Wisconsin chapter of NOW in April 2018. She has been Secretary of the Madison Chapter since May 2019 and is excited to help reinvigorate NOW chapters across Wisconsin.

Heather is also an active member of the Northside Action Team which helps elect Progressive candidates through canvassing and other Get Out The Vote activities and a volunteer at Dane County Humane Society.

In her day job, Heather works as a Business Analyst and has an MBA from Edgewood College. She lives on the Northeast side of Madison with her husband, corgi, and two cats.


Jess Jones
Wisconsin & Madison NOW Treasurer

Jess Jones is treasurer of the Wisconsin and Madison Chapters of the National Organization for Women. She maintains the chapters’ finances, coordinates and maintains web content and features, and supports Madison NOW’s many initiatives. She believes in the power of intersectionality and in everyone doing what they can, when they can to make progress. With a master’s degree in human-computer interaction and many years designing digital experiences, she also has seen the importance of digital in building community and sparking change. She is a user experience consultant at the University of Wisconsin-Madison Division of Information Technology, and enjoys life with her partner and her two dogs, Molly and Benny.